Tag: cognitive bias
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What’s the secret for creative problem-solving?

One of the most important skills in product management, if not the most, is creative problem-solving with a customer-centric perspective. Many times we navigate the uncertainty to avoid or mitigate a pain point of a customer, without information, or once we have some information we need to find creative ways to solve complex problems with…
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How to avoid cognitive biases in your product discovery process

One of the things that you will listen to many times is: Don’t fall in love with the idea, do it with the problem you want to solve. Product teams are pursued by cognitive biases (mental shortcuts that sometimes get us into trouble)
